|All Time High:|
|Market Cap: |
|The price of #VRA today is $0.00628 USD.|
The lowest VRA price for this period was $0, the highest was $0.00628, and the exact current price of one VRA crypto coin is $0.00627685.
The all-time high VRA coin price was $0.09.
Use our custom price calculator to see the hypothetical price of VRA with market cap of BTC and how the supply of VRA affects the price at different market capitalizations.
|The code for Verasity is #VRA. |
Verasity is 3.8 years old.
|The current market capitalization for Verasity is $65,005,958.|
Verasity is ranked #285 out of all coins, by market cap (and other factors).
|The trading volume is large during the past 24 hours for #VRA.|
Today's 24-hour trading volume across all exchanges for Verasity is $13,509,830.
|The circulating supply of VRA is 10,356,466,695 coins, which is 100% of the total coin supply.|
Relatively, Verasity has a large supply of coins, 471 times larger than Bitcoin's supply, for example.
Verasity Roadmap 2023 Deep Dive
Verasity recently released one of the most detailed and ambitious roadmaps to date for 2023. Focused mainly on commercial goals for VeraViews, and the rollout of the VeraCard, it’s packed full of product updates and exciting new features both for our business to business (B2B) offerings and for you, our valued crypto community users. Important to note with this year’s roadmap is that many of the VeraViews milestones are actually improvements. As with any good product, we will continuously improve on what we offer. However, the core VeraViews advertising stack, with Verasity’s patented Proof of View technology, is commercially ready and rolling out to publishers. This is also reflected in our upcoming events and sponsored partnerships, such as DMEXCO and the New Digital Age Heroes Awards for publishers. These events are no longer simply to evaluate the market or establish if there is a need for VeraViews. Instead, they are to use the extensive and expert business development team we assembled through 2022 to onboard users to VeraViews. In short, 2023 is a year of revenue growth — and our roadmap reflects this. So, let’s explore what’s in store for 2023. — Q1 2023 - — 1) VeraViews — Onboarding new ad partners and publishers. — An ongoing and self explanatory roadmap item, but perhaps our most important for Q1 2023 and indeed the rest of the year. As we shared above, VeraViews is commerci...
VeraViews Welcomes Hoopla Digital as an Advertising Demand Partner
Read the original press release of this story HERE VeraViews is pleased to welcome Hoopla Digital as an advertising demand partner! An advertising demand partner is a company or network that connects brand and agency ads with publishers to buy and sell advertising space on their website — usually through an advertising stack like VeraViews. Over 90% of these ad networks use programmatic advertising technology to automate the buying and selling of ad inventory. The revenues generated from online video advertising is over $700B per year. Ad network partners help match advertisers with the right audiences on the right platforms, provide access to video advertising inventory, audience targeting, enable automation of campaigns, and help with campaign optimization — all core features of VeraViews, a Verasity (ticker: $VRA) company. This has resulted in the development of the most accessible and transparent advertising stack in the world — VeraViews. Hoopla Digital works with thousands of leading brands to engage audiences through innovative advertising and inspiring digital creative to deliver immersive brand experiences across devices for thousands of publishers. Hoopla Digital will now provide its advertising demand services through VeraViews as we continue to expand the number of video publishers using our ad stack. VeraViews will leverage Hoopla’s online video ad inventory. VeraViews are now able to onboar...
Verasity Q4 2022 Update and 2022 Recap
The following article is a 10 minute read Another year has begun for Verasity, and we have an exciting and jam-packed roadmap for 2023 which we will soon release. But before we do that, it’s time to reflect on the significant progress, partnerships, patents, and development milestones we made in 2022! Let’s first start by saying that we know it’s been a challenging year in the crypto markets. Before we dive into our 2022 recap, we want to once again remind our community members that in spite of wider events during 2022; our runway, business cases, and commitment to delivering on our products and vision remains the same. In fact, during 2022 we’ve actually grown our leadership team, and increased our outbound sales strategies significantly, while many projects scaled back. We will continue this growth through 2023, and with the foundations laid during 2022, move at an even faster pace. These conditions are partly why, midway through the year, wider market forces in the crypto space made us carefully evaluate which of our product verticals would bring us lasting success, while also delivering on short and mid-term business goals for Verasity and VRA holders. This product, as many of you know, was VeraViews — and we’re proud of the huge strides it has made since its full rollout in July 2022. VeraViews and its adoption, and by proxy the adoption of VRA, remain in full focus for 2023; but that’s not to say w...
Rewarded Video — What Does Verasity’s Latest Patent Mean?
Rewarded Video — What Does Verasity’s Latest Patent Mean? - Recently, we announced that Verasity had secured a patent for rewarded video in the world’s largest advertising and media market, the United States. That patent, and its full contents, can be viewed here. However, with some 87 associated documents, we wanted to write this short article as an easily accessible resource on our patent for rewarded video, an overview of the patent process, and what it may mean for Verasity. To get started, let’s discover exactly what our latest patent is for, and the technology it’s associated with. — What does Verasity’s latest patent cover? - Verasity’s latest patent covers a method and system for ‘Rewarded Video’. Rewarded video is a type of video format in which a user is offered a reward, such as in-game currency or other benefits, in exchange for watching a video, which may sometimes contain an advert. This type of advertising is typically used in mobile games and other applications, and it is designed to incentivize users to watch the video by offering them something in return. Rewarded video and rewarded ads are typically short and non-intrusive, and they sometimes allow users to continue using the app or game while the video is playing. The reward is typically delivered to the user after the video has finished playing, and the reward is often directly integrated into the app or game itself. Rewarde...
US Intellectual Property Office Grants Full Patent Approval for Rewarded Video by Verasity
This article was originally circulated as a press release. Verasity, an open-ledger ecosystem designed to provide rewarded video services and prevent advertising fraud, announced today that it has received full patent approval for its rewarded video system and method in the United States (with international priority). The patent approval represents Verasity’s most significant milestone in protecting and licensing its rewarded video technology to date. Rewarded video is any type of incentivized viewing that provides rewards to users for watching a video. The rewarded video format is particularly popular in mobile gaming, where users may receive in-game credits, items, currency, or even traditional cash as a reward for watching video content or ads displayed within an app. All of these types of rewarded video would now fall under Verasity’s patent, entitled ‘System and Method for Reward Video Viewing’, and for which license fees will be due. Within the Verasity ecosystem, rewarded video is made available through a feature named Watch & Earn. Comprising a rewarded viewing video distribution module and a video player, Watch & Earn can present video content to a user and provide the viewer with marketplace credit based on the value of the video or advertisement they watch. However, Verasity’s awarded patent more broadly covers any video in any digital format for which a reward is granted to the viewer — ...
South Korean Intellectual Property Office Grants Full Patent Approval to Proof of View by Verasity
Verasity, an open-ledger ecosystem designed to prevent advertising fraud through the VeraViews adstack, announced today that it has received full patent approval in South Korea for its Proof of View (PoV) module. Verasity’s PoV technology ensures that content and advertisements viewed via content players with a PoV integration, such as the Brightcove Web player, are served to real viewers — verifiable on-chain and recorded immutably through Verasity’s purpose-built distributed ledger technology. Proof of View empowers advertisers to prevent ad spend being lost to bots and fake viewers, and enables publishers to get paid faster for served ads through transparent viewership metrics. Proof of View is also a vital component of the VeraViews adstack, an open ledger advertising ecosystem offering transparent fraud prevention for publishers, and auditable campaign statistics for brands. The patent, entitled ‘System and Method for Proof of View via Blockchain’, extends Proof of View’s patent protection in East Asia, with patent application in Hong Kong and China already approved — in addition to Verasity’s patents for PoV in the U.S.A and Eurasia. As a prerequisite for commercial rollout, patent protection is an important milestone in technology adoption for PoV and the solutions it powers. R J Mark, Founder & CEO at Verasity, says:“As Proof of View begins to see increased deployment through the adopti...
VeraViews Joins the Amazon Ads Partner Program
VeraViews is an advertising technology platform built to deliver transparent and auditable invalid traffic (IVT) prevention. We’re delighted to share with our network that VeraViews has been approved as an Amazon Ads Partner and included on the Amazon Ads Partner Directory. Introduced in 2021, The Amazon Ads Partner Network is designed for agencies and tool providers that offer a broad range of products, services and areas of expertise to support advertiser needs. As an Amazon Ads Partner, VeraViews now has access to Amazon Ads partner-specific resources, the Amazon Ads API, and the ability to drive new prospects via participation in the Amazon Ads Partner Directory. The VeraViews Amazon Ads Partner Directory listing, where Amazon Ads clients can discover and contact the VeraViews team, can be viewed here. Having passed Amazon verification, VeraViews is listed as a tool provider offering the following services and expertise to Amazon Ads clients: Video measurement,, Brand safety,, Advertising effectiveness,, Reporting & analytics., We are pleased to support Amazon Ads advertisers, and if the following tools would be useful to your campaigns, please contact us to learn more. As the third largest advertising network in the world, generating some $31 billion in advertising revenue in 2021, Amazon Ads is now the first choice for many advertisers, and an important platform on which to make our expertise on IVT prevention a...
Verasity Q3 2022 Update
It’s been another busy quarter for Verasity, and especially for VeraViews, which has been our core focus during the last few months. We’re delighted to bring you another successful roadmap and quarterly update. Before we get started, let’s recap on what we expected to achieve this quarter. Our official milestones for Q3 2022 were: VeraViews — Complete product launch and marketing materials roll-out,, VeraViews — Brightcove plugin is officially approved and follows the latest development requirements,, VeraViews — Available to all Brightcove publishers,, VeraViews — Onboard new ad networks,, Verasity — Approved IAB vendor,, Firstly, let’s share that this quarter, we achieved every milestone on our roadmap, and much more. That’s why we think this quarterly recap may just be our most detailed yet. But we’re also going to give you a sneak-peak into some of the new features and milestones we’ve got coming in Q4 2022 and beyond. Let’s start with the rollout of VeraViews. — Q3 Quarterly Recap - — 1) VeraViews — Complete product launch and marketing materials roll-out. — A new, clean, and professional look for publishers. In July 2022, we released the brand new website and marketing materials for VeraViews through veraviews.com, a B2B-facing corporate site where our clients can discover VeraViews, learn about our products, integration benefits, and login to thei...
VeraViews to Host Networking and Sales Event at DMEXCO 2022
The Verasity business development and marketing teams are pleased to announce that Verasity will be attending and hosting an event during DMEXCO 2022, a global advertising and tech conference held in Cologne in late September, to market VeraViews directly to enterprise clients and end users. DMEXCO is one of Europe’s leading digital marketing, advertising, and technology events. A meeting place and a chance to showcase products for key players in digital business, marketing, and innovation; DMEXCO brings together industry leaders, marketing, media professionals, and tech pioneers to set Europe’s digital agenda. DMEXCO has long been a key fixture in the advertising industries events calendar, and an opportunity to reach end customers and partners with new products. Verasity’s event, hosted at the Dorint Hotel Cologne, directly adjacent to the DMEXCO convention grounds, will welcome 60 guests hand-picked by the VeraViews business development team. Delegates will have the opportunity to discuss deploying VeraViews for their advertising campaigns, with meeting rooms and breakout areas available to conduct demonstrations of how the VeraViews adstack could benefit both advertisers and publishers. Verasity’s previous networking event, held in Cannes in June during the Cannes Lions Festival of Creativity, was a resounding success; generating a multitude of positive leads, business relationships, and co-development opportuniti...
VeraViews Files Proof of View Patents in Hong Kong and Eurasia
Verasity is pleased to announce that Proof of View (PoV), the technology module powering the VeraViews ad tech stack, is one step closer to recognition as a globally unique innovation through a recent patent filing in both Hong Kong and Eurasia. The filings follow Proof of View’s successful patent approval in the USA and China, the world’s two largest advertising markets. Verasity is now seeking patent approval in other major advertising markets worldwide, of which Hong Kong and Eurasia are the first successful jurisdictions. — Approval in Hong Kong - Hong Kong may be small in size, but it’s a highly influential territory in the global advertising industry. With total advertising spend of almost $3bn USD in 2020 ($22.1bn HK$), and a considerable portion of this spend comprised of digital advertising, the advertising industry in Hong Kong is flourishing and growing at a rapid rate. As we know, where advertising budgets grow, fraud increases alongside it. Our patent approval in Hong Kong now allows us to market our solutions to a multitude of East Asian publishers and advertisers, and vastly increases the market that VeraViews can operate in. We view the East Asian ad market as one of the most important geographies and markets for advertising worldwide, and we will continue to protect our solution through patent approvals in these jurisdictions. — Approval in Eurasia - The Eurasian Patent Office covers the...
More Verasity (#VRA) News
|US Intellectual Property Office Grants Full Patent Approval for Rewarded...
[PRESS RELEASE - London, United Kingdom, 23rd November 2022]
Verasity, an open-ledger ecosystem designed to provide rewarded video services and prevent advertising fraud, announced today that it has received full patent approval for its rewarded video system and method in the United States (with international priority). The patent approval represents Verasity’s most significant milestone in protecting and licensing its rewarded video technology to date.
Rewarded video is any type of incentivised viewing that provides rewards to users for watching a video. The rewarded video format is particularly popular in mobile gaming, where users may receive in-game credits, items, currency, or even traditional cash as a reward for watching video content or ads displayed within an app. All of these types of rewarded video would now fall under Verasity’s patent, entitled ‘System and Method for Reward Video Viewing’, and for which license fees will be due.
Within the Verasity ecosystem, rewarded video is made available through a feature named Watch & Earn. Comprising a rewarded viewing video distribution module and a video player, Watch & Earn can present video content to a user and provide the viewer with marketplace credit based on the value of the video or advertisement they watch.
However, Verasity’s awarded patent more broadly covers any video in any digital format for which a reward is granted to the viewer - opening up a whole host of new business and li...
|Verasity's Native Token Lists on Crypto.com, Opening new Avenues f...
The native token of Verasity, $VRA, was listed on Crypto.com today March 9, 2022. This marks the token’s availability on five of the top ten cryptocurrency exchanges that have a combined daily trading volume of over $13 billion. It includes Crypto.com, Huobi, KuCoin, Gate.io, and Bithumb. The $VRA token is available for trading against all major fiat currencies, besides cryptocurrencies like Bitcoin (BTC), Cronos (CRO), and Ethereum (ETH).
The news about the Crypto.com listing comes after Verasity secured exclusive hosting rights of Axie Infinity's GalAxie Cup 2022, and that, too, for the second time in a row.
Talking about the progress that Verasity has made in terms of increasing adoption of its native token, $VRA, RJ Mark, CEO of Verasity, said:
“Once again, we prove that we are relentlessly pursuing real-world adoption for $VRA and integration with the leading exchanges and service providers in the blockchain industry.'
He further added, 'we are pleased to have passed Crypto.com’s exacting due diligence standards, and we are looking forward to welcoming a new wave of $VRA supporters who join us from the Crypto.com community.”
What is Crypto.com? Based in Singapore, Crypto.com is one of the major exchanges in the global crypto industry today, with over ten million users and counting. Not only by the user base, but Crypto.com is also among the largest cryptocurrency exchanges in terms of daily trading volume, which was over $3.9 billion at the time o...